Keywords 101 in Digital Marketing
Keywords could refer to single words or long phrases that Internet users type into search engines to find information on [...]
Digital Marketing ROI vs Traditional Marketing
Ever wondered about digital marketing ROI (return on investment) and how it compares with traditional marketing? [...]
CAN SPAM Act: The U.S. Anti Spam Laws
Anti-spam laws. Quick. What do you know about them? We all know about spam, but do you know anything about the laws regarding spam?
Google Reviews: Do They Help SEO?
Do Google Reviews Help SEO? Google Reviews: The One-Two Punch of Boosting Your Online Presence Anyone with online experience today [...]
How to Use Google My Business
Google My Business What it is, How it Affects Your Website in Search Results and How to Set up Yours [...]
Off-Site SEO
What Is Off-Site SEO? The Power of Backlinks. When most people think of off-site SEO (also known as off-page [...]
Hello Google Business Profiles
Google Business Profiles is Replacing Google My Business The Google My Business tool is an important one for local [...]
Google Business Profile: The Rebranding
Google has rebranded Google My Business to simply Google "Business Profile." Here's what business owners should know.
Digital Marketing: SEO vs. PPC?
You may be wondering which is better: SEO or Pay Per Click Advertising (PPC)? It’s a question that business owners often encounter as they grapple with where to [...]
Color Psychology on Websites
Using Color Psychology on Websites to Create Impactful Design Color psychology on websites involves finding the right colors to use [...]