About iaim2xl

Tim Smith is a strategic marketing consultant who specializes in website design and helping clients generate leads using both online and traditional channels. He regularly blogs on website and marketing-related topics of interest to small business owners who want to grow their leads, revenue and reputation.

Website Call to Action

9 Tried and True Tips to Writing an Effective Website Call to Action Are you missing a compelling website Call to Action (CTA)? It matters, whether your goal is to sell something online or just to sell someone on getting in touch with you. A strong CTA often makes the difference between prospective customers acting [...]

Website Security Warning

Website Security Warning: Your Site is Getting Mugged! When it comes to website security, Santa Rosa business owners probably don’t think they have much to worry about... After all, we’re just a small city with a lot of small local businesses. Why should anyone want to hack one of our websites? That was a comforting [...]

By |April 6th, 2018|Website Management, WordPress websites|Comments Off on Website Security Warning

Get More from Your Website

Get More from Your Website: 3 More Ways to Put it to Work for You Have you ever considered that your website can wear many hats? There’s the obvious—that your website is probably the most important marketing piece your business will ever have. Yet there is so much more your website can do for you [...]

By |January 21st, 2018|Uncategorized|Comments Off on Get More from Your Website

How to Choose a Domain Name

5 Key Tips to Choosing a Great Domain Name If you’re setting up a new business, buying a domain name might not be your first priority as you plan the various other areas of your business operations. However, despite its low priority, it is one of the things that can have a big impact on [...]

By |December 5th, 2017|Marketing Strategy, Search Engine Optimization, Uncategorized|Comments Off on How to Choose a Domain Name

WordPress Website Maintenance

WordPress Website Maintenance: Who Handles Yours? If I were to ask you about WordPress website maintenance, chances are you would give me a blank stare. “Well, I do it myself,” you’re likely to answer. “After all, I manage my own content.” Or, maybe you don’t do anything with your website. Maybe you just assume that [...]

Your Site is Not Secure. WTF?

SSL: It's Not Just an Option Anymore... You Will be Embarrassed without One! Have you noticed something different with websites—maybe your own—lately? Something in the address bar at the top of your web browser? Look at any site’s domain name. There’s a little “i” inside a circle that precedes the domain. It will either be [...]

Website Images: 5 Mistakes to Avoid

Web Designer Santa Rosa: 5 Mistakes to Avoid with Website Images Web designer Santa Rosa: Advice on the 5 most common image mistakes site owners make and how to avoid them. If you design or manage your own website, chances are you are making one or more of the following 5 mistakes with images on your [...]